LØTHUR

LØTHUR is a British brand that specializes in traditional wet shaving with an emphasis on mindfulness. They use only a few, but highly effective ingredients of high quality. The brand does not follow trends, but focuses on what really works. LØTHUR is independent and run by men who have their own style. Their products are for all men, no matter who they are or what they believe.

The founder of LØTHUR discovered traditional wet shaving during a difficult time and found a moment of peace. He wants to share this experience to help other men improve their mental health.

LØTHUR encourages men to take time for themselves, relax and be in the here and now while shaving.

With high-quality products in a minimalist design, LØTHUR enables every man to treat himself to little moments of luxury and do something good for himself.