Phloem is part of the"Progressive Botany Vol. I Fragrance Collection".
Progressive Botany Vol. 1 references nature. The collection explores and extends natural phenomena to create vibrant and rich olfactory responses, using both natural and manufactured materials.

What a sticky mess.

Phloem is a devilish collection of fragrances designed to resist but somehow attract.

There is a fierce, primal sensuality that enchants before embracing. The entire composition is a balancing act of contradictory raw materials instinctively blended to create a shocking and diffusive bouquet of devastating release.

Phloem presents a miasma of olfactory sin: flushed skin, coastline, carnival frivolities, caviar, lipstick smears and erogenous effluvium.

Sucrose sweetness is tempered with oily spices that prevent Phloem from slipping into tooth-achingly sweet territory. A dank note of nutty driftwood and hot, sticky styrax gum continues deep into the fade.

Phloem is a hallucinogenic vapor with a marbled psychedelic evolution.

Top notes: Passion fruit, rhubarb, mulberry, nasturtium, honeysuckle, blueberry, camellia, oyster plant
Heart and base notes: Meadowsweet, Broom, Ambrette, Sesame, Amyris, Tonka Bean

Alcohol Denat., Parfum (Fragrance), Dipropylene Glycol, Citronellol, Benzyl Salicylate, Linalool, d-Limonene, Geraniol, Farnesol.

Jorum Studio: Modern perfumes made with integrity.

Jorum was founded in 2010 by Scottish perfumer Euan McCall under the pseudonym Jorum Laboratories and has formulated fragrances for cult brands.

Since 2016, Jorum has been run equally by Euan and his partner Chloe Mullen and launched Jorum Studio in 2019.

From their base in Edinburgh, Chloe and Euan have quietly built a new world-class perfume industry in Scotland.

The focus on handcrafted yet innovative fragrances is at the heart of Jorum Studio. Jorum Studio pursues an artisanal approach to both formulation design and manufacturing processes.



"We do everything in-house and pride ourselves on working at our own pace. We enjoy creating fragrances when inspiration outweighs the focus on trends.

Our focus is always on the quality of the aroma. We carefully make everything by hand, work with the finest raw materials, and refine the fragrances throughout their entire development process."

We place great emphasis on craftsmanship. We create products that are unique, original, and contemporary. (Jorum Studio)

Information about the manufacturer (information obligations under the GPSR Product Safety Regulation):
JORUM OF SCOTLAND LIMITED
12 St. Stephen Street
Edinburgh EH3 5AL
United Kingdom
https://jorumstudio.com

Information on the responsible person in the EU (information obligations under the GPSR Product Safety Regulation):
Oxford Eireann
North Point House
Old Mallow Road
T23 AT2P Cork
Ireland
https://jorumstudio.com